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	<title>Internet Marketing &#38; SEO &#187; ad copy</title>
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		<title>Effective Google Ad Writing</title>
		<link>http://pxlshow.com/google/effective-google-ad-writing-2/</link>
		<comments>http://pxlshow.com/google/effective-google-ad-writing-2/#comments</comments>
		<pubDate>Sat, 28 Nov 2009 11:08:18 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[ad copy]]></category>
		<category><![CDATA[Adsense]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[sales pitch]]></category>
		<category><![CDATA[sales text]]></category>

		<guid isPermaLink="false">http://pxlshow.com/?p=287</guid>
		<description><![CDATA[Making more money on your Google Adwords campaign isn&#8217;t hard as long as you know the secrets to success! Using these easy methods, you&#8217;ll gain more revenue and have more successful Adwords Campaigns! Use keywords in the title &#8211; don&#8217;t put your business name or anything obscure in the title, go for the keywords that [...]


Related posts:<ol><li><a href='http://pxlshow.com/google/effective-google-ad-writing/' rel='bookmark' title='Permanent Link: Effective Google Ad Writing'>Effective Google Ad Writing</a> <small>Making more money on your Google Adwords campaign isn&#8217;t hard...</small></li>
<li><a href='http://pxlshow.com/adsense/optimizing-your-articles-for-adsense/' rel='bookmark' title='Permanent Link: Optimizing Your Articles For Adsense'>Optimizing Your Articles For Adsense</a> <small>Many writers have spent hours creating interesting and unique content....</small></li>
<li><a href='http://pxlshow.com/seo/google-updates-and-sandbox/' rel='bookmark' title='Permanent Link: Google Updates And Sandbox'>Google Updates And Sandbox</a> <small>Search Engine Optimization is basically a research work to rank...</small></li>
</ol>

Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">Making more money on your Google Adwords campaign isn&#8217;t hard as long as you know the secrets to success! Using these easy methods, you&#8217;ll gain more revenue and have more successful Adwords Campaigns! Use keywords in the title &#8211; don&#8217;t put your business name or anything obscure in the title, go for the keywords that people would use to search for your product.</p>
<p style="text-align: justify;">Put keywords in your sub-text too &#8211; try to sprinkle in 2-3 more keywords (without sounding spammy) in your subtext as well. Make sure to capitalize the first letter of every word in the title &#8211; however don&#8217;t use all caps. Using all caps is like shouting and using lower case letters at the beginning of the word doesn&#8217;t reflect importance.</p>
<p style="text-align: justify;">Use numbers when you can &#8211; It&#8217;s better to say &#8220;Make $1000/week&#8221; than to say &#8220;Make lots of money&#8221;  Don&#8217;t list features, list benefits &#8211; People want to know how this product/service will change their lives. If you just list the features, they may not draw the conclusion to the benefit they&#8217;ll receive from that feature so outline the benefits for them.</p>
<p style="text-align: justify;">Be niche-specific for targetted traffic &#8211; are you selling &#8220;t-shirts&#8221; or &#8220;t-shirts featuring Siamese Cats&#8221;. If you are too vague, you&#8217;ll get the wrong kind of traffic.  Don&#8217;t make wild claims &#8211; Don&#8217;t go nuts and make crazy promises or use too much punctuation. You&#8217;ll only come off as a used car salesman and non-trustworthy.</p>
<p style="text-align: justify;">Include the price and weed out the bargain hunters &#8211; Including the price in your ads actually filters out the cheapskates and attracts the serious buyers.</p>
<p style="text-align: justify;">Run two ads simultaneously &#8211; See which one does better in revenue and try to figure out what makes it different than the other ad. Then when the worse ad expires, create a new one in its place and compare it to the winning ad. Always try to &#8220;beat&#8221; your previous running ads.</p>
<p style="text-align: justify;">If you just use these simple and proven methods when writing Google Ad text, you&#8217;ll be amazed how instantly your profits will increase! Also use &#8220;call to action&#8221; words, create emotion, use motivational words, and action verbs for outstanding sales copy!</p>


<p>Related posts:<ol><li><a href='http://pxlshow.com/google/effective-google-ad-writing/' rel='bookmark' title='Permanent Link: Effective Google Ad Writing'>Effective Google Ad Writing</a> <small>Making more money on your Google Adwords campaign isn&#8217;t hard...</small></li>
<li><a href='http://pxlshow.com/adsense/optimizing-your-articles-for-adsense/' rel='bookmark' title='Permanent Link: Optimizing Your Articles For Adsense'>Optimizing Your Articles For Adsense</a> <small>Many writers have spent hours creating interesting and unique content....</small></li>
<li><a href='http://pxlshow.com/seo/google-updates-and-sandbox/' rel='bookmark' title='Permanent Link: Google Updates And Sandbox'>Google Updates And Sandbox</a> <small>Search Engine Optimization is basically a research work to rank...</small></li>
</ol></p>
<p>Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.</p>]]></content:encoded>
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		<slash:comments>0</slash:comments>
		</item>
		<item>
		<title>Effective Google Ad Writing</title>
		<link>http://pxlshow.com/google/effective-google-ad-writing/</link>
		<comments>http://pxlshow.com/google/effective-google-ad-writing/#comments</comments>
		<pubDate>Sat, 21 Nov 2009 06:25:38 +0000</pubDate>
		<dc:creator></dc:creator>
				<category><![CDATA[Google]]></category>
		<category><![CDATA[ad copy]]></category>
		<category><![CDATA[Adsense]]></category>
		<category><![CDATA[Adwords]]></category>
		<category><![CDATA[copywriting]]></category>
		<category><![CDATA[sales pitch]]></category>
		<category><![CDATA[sales text]]></category>

		<guid isPermaLink="false">http://pxlshow.com/?p=266</guid>
		<description><![CDATA[Making more money on your Google Adwords campaign isn&#8217;t hard as long as you know the secrets to success! Using these easy methods, you&#8217;ll gain more revenue and have more successful Adwords Campaigns! Use keywords in the title &#8211; don&#8217;t put your business name or anything obscure in the title, go for the keywords that [...]


Related posts:<ol><li><a href='http://pxlshow.com/adsense/optimizing-your-articles-for-adsense/' rel='bookmark' title='Permanent Link: Optimizing Your Articles For Adsense'>Optimizing Your Articles For Adsense</a> <small>Many writers have spent hours creating interesting and unique content....</small></li>
<li><a href='http://pxlshow.com/seo/google-updates-and-sandbox/' rel='bookmark' title='Permanent Link: Google Updates And Sandbox'>Google Updates And Sandbox</a> <small>Search Engine Optimization is basically a research work to rank...</small></li>
</ol>

Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.]]></description>
			<content:encoded><![CDATA[<p style="text-align: justify;">Making more money on your Google Adwords campaign isn&#8217;t hard as long as you know the secrets to success! Using these easy methods, you&#8217;ll gain more revenue and have more successful Adwords Campaigns!</p>
<p style="text-align: justify;">Use keywords in the title &#8211; don&#8217;t put your business name or anything obscure in the title, go for the keywords that people would use to search for your product.</p>
<p>Put keywords in your sub-text too &#8211; try to sprinkle in 2-3 more keywords (without sounding spammy) in your subtext as well.</p>
<p>Make sure to capitalize the first letter of every word in the title &#8211; however don&#8217;t use all caps. Using all caps is like shouting and using lower case letters at the beginning of the word doesn&#8217;t reflect importance.</p>
<p>Use numbers when you can &#8211; It&#8217;s better to say &#8220;Make $1000/week&#8221; than to say &#8220;Make lots of money&#8221;</p>
<p>Don&#8217;t list features, list benefits &#8211; People want to know how this product/service will change their lives. If you just list the features, they may not draw the conclusion to the benefit they&#8217;ll receive from that feature so outline the benefits for them.</p>
<p>Be niche-specific for targetted traffic &#8211; are you selling &#8220;t-shirts&#8221; or &#8220;t-shirts featuring Siamese Cats&#8221;. If you are too vague, you&#8217;ll get the wrong kind of traffic.</p>
<p>Don&#8217;t make wild claims &#8211; Don&#8217;t go nuts and make crazy promises or use too much punctuation. You&#8217;ll only come off as a used car salesman and non-trustworthy.</p>
<p>Include the price and weed out the bargain hunters &#8211; Including the price in your ads actually filters out the cheapskates and attracts the serious buyers.</p>
<p>Run two ads simultaneously &#8211; See which one does better in revenue and try to figure out what makes it different than the other ad. Then when the worse ad expires, create a new one in its place and compare it to the winning ad. Always try to &#8220;beat&#8221; your previous running ads.</p>
<p>If you just use these simple and proven methods when writing Google Ad text, you&#8217;ll be amazed how instantly your profits will increase! Also use &#8220;call to action&#8221; words, create emotion, use motivational words, and action verbs for outstanding sales copy!</p>


<p>Related posts:<ol><li><a href='http://pxlshow.com/adsense/optimizing-your-articles-for-adsense/' rel='bookmark' title='Permanent Link: Optimizing Your Articles For Adsense'>Optimizing Your Articles For Adsense</a> <small>Many writers have spent hours creating interesting and unique content....</small></li>
<li><a href='http://pxlshow.com/seo/google-updates-and-sandbox/' rel='bookmark' title='Permanent Link: Google Updates And Sandbox'>Google Updates And Sandbox</a> <small>Search Engine Optimization is basically a research work to rank...</small></li>
</ol></p>
<p>Related posts brought to you by <a href='http://mitcho.com/code/yarpp/'>Yet Another Related Posts Plugin</a>.</p>]]></content:encoded>
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